Facebook Masterclass: Presented by Facebook


The team at Retail Global is very excited to have Facebook’s director of SMB for Australia and New Zealand Kaylie Smith, present a 5-hour intensive Facebook workshop.

Join us for this great opportunity to get the inside word on Facebook advertising… from Facebook themselves

Your Workshop Instructors

  • Anastasia Pavlovic is the Small Business Account Manager at Facebook Australia, where she specializes in helping retailers, eCommerce and CPG clients grow through Facebook marketing and advertising. She is particularly passionate about social entrepreneurship and technology as a means to create economic growth and job opportunities.
  • Chris Chapman is an Account Manager at Facebook Australia who specializes in developing eCommerce & Retail based clients with their marketing strategies. Prior to joining Facebook, Chris worked at Reprise Digital in Sydney, Australia with a particular focus on Automotive, Financial & CPG companies.
  • Namrata Kohli is the Strategic Partnerships manager at Facebook. She has been in business development roles for over 10 years’ in the technology sector and handles projects spanning across partnerships, program management, marketing and sales with exposure to managing business operations for a cross-functional, global team. (Namrata will be sharing on the Instagram Shopping segment of the workshop).

What you will learn:

9:30AM – 10AM: Introduction

10:00AM – 10:45AM: Facebook fundamentals

10:45AM – 11:00AM: BREAK

11:00AM – 12:15PM: Facebook Retail Solutions (Messenger & Instagram Shopping)

12:15PM – 1:00PM: LUNCH

1:00PM – 2:00PM: Creative

2:00PM – 2:30PM: Wrap Up