Monica Rosenfeld has been running her PR agency WordStorm PR since 2000. Prior to this she worked as a producer for Channel Nine’s ‘A Current Affair’ where she learned how NOT to do PR. Monica is passionate about educating businesses how to use the media’s thirst for content to their advantage. She has worked with hundreds of retail businesses including Sumo Salad, Hairhouse Warehouse, Dilmah Tea, Lindt, Modibodi and Cashrewards to name just a few. Monica increases their credibility, trust and bottom line by putting their brand in the media spotlight.
Monica delivers keynote presentations and workshops to a wide range of business groups both in Australia and abroad. Her goal is to get businesses looking at the media through opportunistic eyes, rather than just passively.